President Donald Trump has taken a significant initiative to address a prevalent issue in the live entertainment sector: ticket price inflation.

On Monday, President Trump enacted a new executive order designed to enhance fairness and transparency within the ticketing industry. This action is expected to resonate with fans of artists such as Taylor Swift, who have faced challenges with exorbitant prices and automated ticket purchasing systems.

The executive order directs the Federal Trade Commission (FTC) to work alongside Attorney General Pam Bondi to enforce competition laws in the live events industry. The main goal is to ensure that consumers can clearly see ticket prices throughout the entire purchasing process. Additionally, it seeks to eliminate exploitative practices that enable resellers and bots to drive prices up beyond the reach of most fans.

During the signing ceremony, Trump was accompanied by musician Kid Rock, who expressed support for the initiative. “I want fans to have access to fair ticket prices so they can enjoy more shows,” Kid Rock stated.